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The rise of e-commerce and the current backlash against plastics and single-use packaging means that consumers are more aware of packaging than ever before. With most products supplied to businesses, retailers, and consumers shipped in corrugated boxes, there’s good reason to ask – what happens to all of those boxes?
The ability of a box to withstand the rigors of transport through an increasingly complex supply chain is crucial for protecting the product inside and supporting the brand behind it. This means it has to arrive in pristine condition and graphics on the box need to provide a mobile billboard for the brand. In addition, it is more important than ever for consumers to understand corrugated packaging’s environmental progress and the importance of why and how to recycle the box after use.
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